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How to support small businesses this holiday season using social media

It's no secret that COVID-19 has tested practically every business in 2020. With small businesses facing especially tough times, it is estimated that between 25-36% of small businesses in the USA could close for good as a result of COVID (Sprout Social). This holiday season will be a major test, and for many, it will determine if they can stay afloat or go under for good. The good news is that the majority of customers are aware of the dire situation and are eager to help. In fact, a study done by ZypMedia found that well over 80% of consumers based in the USA want to support their local community and businesses (PR Newswire).

If you're a consumer looking to help, check out these four ways you can support small businesses using social media this holiday season, all from the comfort of your own home!

How are you supporting your local businesses this holiday season? Let us know in the comments below! Happy Holidays, and stay safe.

Written By: Leah Ross, AMR Digital Marketing, Copywriter