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Is Curated Content Dead? Why Authentic Social Media is King in 2025
Is Curated Content Dead? Why Authentic Social Media is King in 2025

For years, the digital world has told us perfection is the goal. But in 2025, social media is shifting in a new direction. We're collectively tired of the unattainable highlight reel and craving something real, unfiltered, and genuinely relatable. So, is highly curated content truly dead? And how can your brand thrive in this new era of authenticity?

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TikTok, Instagram, StrategyAnaliese RossJuly 30, 2025Lauralyn
To Trend, or Not to Trend, That Is the Question.
To Trend, or Not to Trend, That Is the Question.

In the ever-changing world of social media, trends move fast. We’ve all seen it! A meme can make viral rounds in the morning, but become cringeworthy by evening. For brands, the temptation to jump on the latest TikTok sound, Instagram meme, or pop culture moment is real—and potentially rewarding. But should you always do it?

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TikTok, Instagram, StrategyAnaliese RossJuly 1, 2025Danita
Summer Content Strategy: Beat the Heat with This Prep Plan
Summer Content Strategy: Beat the Heat with This Prep Plan

Now is the perfect time to prep your content calendar so you can enjoy the sunshine without the last-minute scramble! Dust off your flip-flops, grab a refreshing bevi, and let’s dive into how to plan like a pro! 

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StrategyAnaliese RossMay 8, 2025Laura
How to Get Your Videos Categorized on TikTok
How to Get Your Videos Categorized on TikTok

A complete guide to how the TikTok algorithm works and what you need to do to increase your visibility on the app.

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Strategy, TikTokAnaliese RossApril 8, 2025Analiese
Level Up Your Content Creation: Must-Have Gear for 2025
Level Up Your Content Creation: Must-Have Gear for 2025

Investing in the right gear can make a world of difference in your social media game. Whether you're a Business Owner, Influencer, Vlogger, or UGC Creator, having the right tools can help you create high-quality content that looks good and performs better. We’ve got some great options for you without breaking the bank!

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TikTok, Instagram, StrategyAnaliese RossFebruary 18, 2025Sarah
The Ultimate Guide to Design
The Ultimate Guide to Design

Here we share our favorite tips and tricks to help you design like a pro in Canva, plus some helpful tips no matter what program you are working in. Ready to unlock your design potential? Let’s dive in!

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DesignAnaliese RossJanuary 30, 2025Claire
WHAT YOU NEED TO KNOW ABOUT THE STATUS OF THE TIKTOK BAN
WHAT YOU NEED TO KNOW ABOUT THE STATUS OF THE TIKTOK BAN

The status of the TikTok ban, what it means, and how to prepare.

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TikTokAnaliese RossJanuary 16, 2025
Is What You’re Seeing Real? How the Algorithm (and more) Affect What Your Feed Looks Like.
Is What You’re Seeing Real? How the Algorithm (and more) Affect What Your Feed Looks Like.

In this age of a monumental amount of information being served to us via our screens, how do you know what to believe and what's just clickbait?

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Strategy, InstagramAnaliese RossDecember 3, 2024natalie, Natalie
6 TikTok Accounts For Happy Scrolling
6 TikTok Accounts For Happy Scrolling

Want to steal my secrets for a happier scroll? I've rounded up my top 6 favorite TikTok accounts that are guaranteed to make you smile. Stop doom-scrolling and let those endorphins fly.

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DesignAnaliese RossOctober 24, 2024Laura
How to Safely Grant your Marketing Agency Access to your Organic Social Media Accounts
How to Safely Grant your Marketing Agency Access to your Organic Social Media Accounts

Giving a marketing agency access to your social media accounts can feel a little like handing over the keys to your kingdom. Don't stress! We're here to share how to grant access safely and confidently.

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Strategy, SecurityAnaliese RossSeptember 25, 2024
The Future of Social Media Marketing: 6 AI Tools for Smarter Social Content Creation
The Future of Social Media Marketing: 6 AI Tools for Smarter Social Content Creation

A Guide to Our Favorite Social Automation Resources for Content Creators in 2024

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Copywriting, Design, Strategy, AIAnaliese RossSeptember 5, 2024Sarah
Unlock Brand Consistency: How to Use Adobe Fonts in Canva
Unlock Brand Consistency: How to Use Adobe Fonts in Canva

Have you ever seen a font in Adobe that you love, but could never figure out how to download? Well, it’s your lucky day because our Creative Director Claire is breaking it down for you! From Adobe Fonts to uploading to Canva all in a few steps.

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DesignAnaliese RossAugust 13, 2024Claire
What Are YouTube Shorts and Should You Be Using Them?
What Are YouTube Shorts and Should You Be Using Them?

In response to the big-hit Instagram and TikTok trends, YouTube has created its own version of Reels and TikTok videos. Here’s everything you need to know about the latest YouTube Shorts. 

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YouTubeAnaliese RossJune 25, 2024Alesha
Social Media Security: How to Hack-Proof Your Clients’ Accounts
Social Media Security: How to Hack-Proof Your Clients’ Accounts

It's time to level up your security game and fortify those accounts against ever-present hackers and scammers.

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Instagram, StrategyAnaliese RossMay 15, 2024Laura
5 Effective Ways to Promote Your TikTok Shop and Drive Product Sales!
5 Effective Ways to Promote Your TikTok Shop and Drive Product Sales!

You finally pulled the trigger and set up a TikTok Shop for your business (YAY!). Now what?

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TikTokAnaliese RossApril 15, 2024
7 Proven Copywriting Strategies that will Transform your Social Content
7 Proven Copywriting Strategies that will Transform your Social Content

Master the art of social media brand messaging that captivates and converts by employing these seven copywriting strategies in your content.

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CopywritingAnaliese RossMarch 15, 2024Sarah
5 Font Pairings to Love in Canva
5 Font Pairings to Love in Canva

Our Creative Director created a few font pairings that look great and are free to use in Canva.

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DesignAnaliese RossMarch 12, 2024Claire
Paid vs. Organic Social: Building Your Brand “Home”
Paid vs. Organic Social: Building Your Brand “Home”

Are you renting clicks or building long-term brand equity? Read this blog as we break down the difference between organic and paid social!

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StrategyAnaliese RossJanuary 16, 2024Sarah
THE COMPLETE LIST OF HASHTAG HOLIDAYS FOR 2024
THE COMPLETE LIST OF HASHTAG HOLIDAYS FOR 2024

As a team that works on social media content month-by-month, with content creators who are always trying to keep our fingers on the pulse, we’ve compiled a list of key hashtag holidays to inspire you and help your content creation for the entire calendar year of 2024!

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Strategy, Instagram, Copywriting, TwitterAnaliese RossJanuary 9, 2024Justin
A month's worth of social media content ideas for your business
A month's worth of social media content ideas for your business

Vidoes, carousels, and graphics, oh my!

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Copywriting, Instagram, Strategy, FacebookAnaliese RossDecember 19, 2023Julia
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