Social Media Strategy guide

Level up your social media: the agency-tested playbook you've been waiting for!

Introducing our best-kept secret to success

Ready to take a page out of the expert’s book? After eight years of refining our client onboarding and social media strategy processes for over 100 new clients, we’ve compiled everything we know about social media success into one comprehensive playbook to help you implement agency-level strategy that yields even bigger results.

BUY YOUR STRATEGY GUIDE

Let’s Get Serious: Stop guessing, Start Growing

Congratulations on taking the first step toward serious social media results! (Because, let’s be real, if “posting & praying” was working out for you…you wouldn’t be here reading this.) The good news is that you don’t have to reinvent the wheel when crafting your strategy – we’ve created a strategic, easy-to-modify Canva template that will act as a step-by-step guide, walking you through how to:

Gain clarity on your digital identity and messaging.
Define your target audience and understand their needs.
Develop a content strategy that drives engagement and conversions.
Create a consistent and visually appealing social media aesthetic.

“Is this guide right for me?”

The answer is YES if you are…

A business owner or entrepreneur who wants to establish or level up their social media strategy.
A freelancer who wants to offer a more valuable service to their clients.
A marketing professional who is looking for a comprehensive social media resource.

The answer is NO if you are…

Looking for a "get rich quick" scheme or overnight success.
Not willing to put in the effort to implement the strategies.

The Answer to All your #SocialProbz

Does this sound like you…?

- I have an excellent product or service offering, but my page doesn’t show it.
- I know I should be posting and doing more in order to grow, but I don’t have time.
- I feel lost and overwhelmed trying to figure out how, when, and where to post on social media.
- I’m sick of spending hours creating content and not seeing results.
- I don’t know how to create content that resonates with my audience.
- I feel frustrated that my content isn’t getting seen by the right people.
- I want to uplevel my process so I can waste less time and make more money.
- I’m looking for an easy, step-by-step guide to simplify social for me, so I can actually start seeing results!
- I’m tired of onboarding clients who aren’t clear on their branding and don't know what they want.
- I need a better process to improve efficiency, so I don’t keep working out of scope.
- Unhappy clients are keeping me up at night – and endless revisions are eating away at my time, profits, and sanity.
- I’m sick of spending hours creating content and not seeing results.
- I don’t know how to create content that resonates with my audience.
- I feel frustrated that my content isn’t getting seen by the right people.
- I’m looking for an easy, step-by-step guide to simplify my strategy so I can start charging more and working less!

What’s inside OUR STRATEGY GUIDE

the social media strategy guide includes 42 customizable slides divided into 8 comprehensive strategy modules:

Brand Analysis: Deep dive into your brand's values, personality, and offerings.
Content Mix Identification: Clarify your platform strategy, content types, and ideal posting frequency.
Target Audience Definition: Identify your ideal customer and understand their needs.
Competitive Research: Pull inspiration from industry leaders and get clear on what you like and dislike.
Content Strategy Development: Define your content pillars, create a posting schedule, and develop a repurposing strategy.
Visual Identity Guidelines: Establish a consistent aesthetic with logo usage, graphic elements, fonts, and color palettes.
Community Management Best Practices: Learn how to engage with your audience and build a loyal following.
Social Media Optimization: Optimize your profiles, hashtags, and content for maximum visibility.

Drag, drop, and fill in your brand insights using guided prompts, pro tips, and examples as you work through each module.

WHAT PEOPLE ARE SAYING

Strategy Guide Testimonials

“Honestly, as a Denver realtor, my passion is houses, not hashtags! Social media felt overwhelming. I knew I needed a strategy, but where to start? My posts were not as strategic as they could be. Then, I found the AMR team and the Social Media Strategy Guide. It was a game-changer. Finally, a clear roadmap! It showed me exactly what to post, where, and how to actually connect with clients while having fun and still letting my personality shine through. The step-by-step breakdown made monthly content creation feel totally doable. It took the stress out and added the strategy I needed.”

- Ashley Faller, Real Estate Agent

“As a freelancer, I often struggled with onboarding clients who lacked a clear understanding of their branding and objectives, leading to inefficiencies and project scope issues. However, implementing AMR's Social Media Strategy Guide has been a game-changer! I learned how to define digital identities and develop effective content strategies. I am much more confident in my workflow and know I have what it takes to consistently deliver client satisfaction.”

- Danita White, Freelancer

“AMR Digital’s Social Media Strategy Guide has been a game-changer for my business. Social media marketing can be overwhelming for me, but their deck made it easy to understand and follow. It provided clear, practical steps to help me effectively market my business and build a brand that connects with my audience. 10/10!

I highly recommend AMR Digital to any small business owner. It takes the stress out of social media marketing and helps you grow your online presence with confidence.”

- Lauren Zavala, Zavala Bespoke

start posting like the pros

High-end agencies charge thousands for this strategic process. We've refined this process through hundreds of client engagements, and we're confident it's the key to your social media success. We know not everyone's ready for agency fees, so we're offering this proven framework—the same one professionals use—for just $39.99. Build your social media foundation like a pro, without the agency price tag.