If it were easy to build an audience online, everyone would have thousands of followers. We talk to hundreds of business owners every month, and almost all of them know the value of cultivating an online community. They know the positive impact it would have on their business to have 50,000 or even 20,000 potential new clients following them on social media and engaging with their content on a daily basis. Why do so few of them actually take the plunge and do it?⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀

Because growing a following on social media is hard work. You can't just throw up a couple of posts here and there and expect to go viral. Followers are the result of putting in time and effort. It takes most businesses at least a year of consistently posting, engaging, and creating high-quality content to gain a substantial following.⠀⠀⠀

The good news is that because so many small businesses don't put in the work required to grow and thrive on social media, it leaves a huge opportunity for those who do! So yes, you can establish yourself as a true leader in your industry - you just have to be willing to put in the work, dedicate the time, and show up. And you have to do these things even when you don't feel like it and even when it feels like no one is listening. So don't give up now. Just by staying in the game and being consistent, you will beat out 90% of the competition!

These are the most important things to consider when growing your social media following:

Let us know in the comments if you needed this reminder today! And if you feel like it's time to take your businesses' social media to the next leave, reach out to us today at hello@amrdigitalmarketing.com to get started.

Written By: Analiese Ross, AMR Digital Marketing, Founder & CEO