The Ultimate Guide to Pinterest Marketing

Pinterest is unfamiliar territory to a lot of business owners. But it presents a huge opportunity that is not to be missed, in our opinion! So no matter where you are in your Pinterest journey, we’re here to help. Read on for all the best advice from AMR’s team of Pinterest experts.

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PinterestAnaliese Ross
The Ultimate Guide to LinkedIn Marketing

Creating your company’s very first LinkedIn page? Looking to optimize your marketing strategy and boost engagement? Searching for some fresh ideas to liven up your page? For whatever reason you’re here, we have just what you’re looking for! Read on for all the best advice from AMR’s team of LinkedIn experts.

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LinkedInAnaliese Ross
The rules of thumb for requesting and reposting user-generated content

User-generated content is a win-win for brands on social media. It demonstrates brand recognition and enthusiasm; it adds a healthy dose of realness to your feed; it gives a platform to the person who was kind enough to post about your company; and (perhaps best of all!) it’s one less piece of content you have to produce for yourself.

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Here’s how to craft a marketing strategy that takes full advantage of Facebook’s update to its news feed

In July 2022 Meta announced that it had updated Facebook’s homepage to create two separate feeds: “home” and “feeds.” Much like the recent Instagram update, this sequesters all of your friends’ activity in the “feeds” section. You will still find plenty of this in the “home” section as well, but this is more of a place for discovery, according to Mark Zuckerberg. This means if you can create consumable, fun content for your brand on Facebook, it’s very likely going to perform better now than it did a couple of months ago.

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