Analytics are a hidden gem, and when used correctly, they can be your roadmap to achieving unparalleled success on social media.
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How exactly should your business be using Pinterest? Here are 4 key ways your business should be utilizing this platform for success.
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Put on your sales hat, and check out these 8 steps to help you monetize your Instagram account.
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There's no one size fits all strategy when it comes to marketing your business on Instagram. Every single account is slightly different. We all have different content, different tones, different audiences, and different goals.
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Here are 5 Boulder-based businesses across a variety of industries that are using Instagram right and reaping the benefits
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Are you ready to start making money on Instagram? Give it a try today. You have nothing to lose and only money to gain! If you need help, reach out to us, this is what we specialize in!
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Denver is a huge hub for businesses, which means there is tons of competition. This means, in order to be successful, companies must be able to set themselves apart from the crowd to get noticed.
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Social media platforms have become so oversaturated with content, that if your post isn't front and center for your audience to see, they will likely miss it. Learn about how and where to post what!
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Social media platforms have become so oversaturated with content, that if your post isn't front and center for your audience to see, they will likely miss it. Learn about how and where to post what!
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We all know that you should never buy fake followers. Social media is all about engagement and creating genuine relationships, which is not possible to do with computer automated users. Especially if you’re a business, your goal is to sell your product or service, and you cannot sell to fake followers.
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One of the easiest ways to grow your following is to make your profile more searchable. Just like Google, people rarely click past the first page of results, Instagram is no different! If you want to grow on any platform, then users have to be able to find you. Just like you would with your website, you have to outfit your Instagram page with the proper SEO so that when people search for your niche, you appear front and center!
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Understanding and relating to customers facilitates sales. This includes knowing the following characteristics of businesses customers.
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Hashtags are, by far, the most underrated and underused growth tool on Instagram. This is because hashtags are searchable and people find are able to follow certain hashtags. Using them allows your post to reach a wide audience because they make your content discoverable.
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When buying anything online, you should always scroll down to see if anyone left a review to see if the product or service is worth the cost. The worst is when there are no reviews, and you have to take the sellers word for quality! Writing reviews can also help future customers. For example, if you are unsatisfied with the product or service, leaving a review can help the seller fix his products or services and will help others not make the same mistake. Online reviews matter! They are essentially word of mouth on steroids and, therefore, can often make or break a business.
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While Facebook might have the most overall users, Instagram is dominating the market in terms of engagement. Instagram's brand to customer engagement rate is the highest among all social media outlets, 15 times higher than Facebook, and 40 times higher than Twitter. Therefore, Instagram is a crucial platform your business should be utilizing to generate leads.
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Wondering how you can compete with businesses that are dominating within your industry? Start with building better brand awareness for your business.
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There is a common misconception that YouTube and business don’t mix. But having a strong YouTube presence is crucial for the success of your business.
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Business owners, entrepreneurs, brands, and influencers alike all know one thing to be true: a loyal and engaged online community is everything. Without that community, there is no growth, collaboration, lead generation, and certainly no impressive conversion rates to speak of. Plain and simple, building and maintaining an online community is going to be critical to your success regardless of what industry you’re in.
So, how do you begin to build an online community that welcomes all, educates, engages, and builds trust and loyalty between you and your audience?
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Wake up and smell the updates! Apps are continuously updating in order to fix bugs and glitches. But usually, we don't notice these small changes when they happen. Instead, we notice BIG updates. You know, the ones that change so much you don't know where anything is anymore. Well, even though Instagram's latest update didn't include huge changes to its layout, it has significantly affected how users can share valuable content.
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